Integrated Marketing at
Metropolitan State College of Denver:
Developing a Clearer Picture

To help reach Metro State’s vision to become the preeminent public urban baccalaureate college in the nation, the College is developing an integrated marketing and communications (IMC) plan that will present a clear picture of Metro State’s brand and better tell our story.

An IMC plan will unify the many facets of the College’s marketing efforts to keep Metro State competitive and reinforce our successes and differences in a way that faculty, students and Metro State’s friends can support.

> Message from President Jordan

Metro State Identity Standards Manual
October 2006
presented by the Office of College Communications
Find the new Metro State Identity Standards Manual and
learn more by visiting the College Communications web site.