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Don't
believe the media hype
By Mike Murray
murrmich@mscd.edu
It’s not sick. It’s not hurt. It’s dead!
Reporting has died and no one gives a damn. Almost everyone
reading
this article can name the venereal disease that Pamela Anderson
has. They know who Brad Pitt is dating. They have an opinion
regarding the sanity of Tom Cruise. I know I do.
So let’s try something different. How many people know
what country just experienced an earthquake? How many know in
which state a district judge overturned the Bush administration’s
controversial wiretapping policies? How many can tell me one
name of someone who has lost his or her life in Iraq? How many
can name one person who has given their life so that we can continue
living ours?
The sad answer is: almost no one. Unless someone personally
knows a soldier, people don’t care. Unless the bombings or civil
wars are in our homes, we could care less. We are more concerned
with an ex-quarterback’s son and a 10-year-old murder case
than the future of our country and our world.
In the last week, the Denver Post published more articles involving
the keyword Ramsey and Karr than articles about Iraq, Mexico,
Iran, Israel, Bob Beauprez, Bill Ritter, Syria and wiretaps combined.
A murder case is apparently more important than war, civil unrest,
personal rights or local elections.
This might be an exaggeration, but not much of one. People
are much more receptive to news that is shocking, especially
if they
feel they have some sort of relation with the news. We read stories
about Tom Cruise because, through his movies, he has become our
friend. We read stories about Karr because we despise him. And
we read stories about a tortured little girl because we don’t
know better. The free press has become a tabloid occasionally
covering something important on page three.
There are three reasons this has happened. The first is that
the media is a business. They print what sells. The media sells
advertising, and in the end it all comes down to ratings and
circulation numbers.
The second reason is that through companies like Time Warner,
Disney, CBS and Viacom, our press has become consolidated. Almost
all newspapers and TV stations are part of a large corporation,
and large corporations have agendas. No matter what policies
and regulations are in place, corporate policies affect the media.
If a story conflicts with a company’s policies, it is less
publishable.
The third reason is that the media has stopped covering the
media. When false stories are published, no one checks their
credibility.
We just assume they are factual. Jayson Blair at the New York
Times published completely made-up information for years without
being caught.
So the question remains: who’s at fault and what should
be done? Has the press purposefully deceived us? Do we not care
at all about important issues? Has big business ruined the media?
Is the media just plain sloppy?
The answer is that there is no concrete answer. However, it
is clear that it would be foolish to put the burden of this problem
on one set of shoulders. The media would never purposefully deceive
the American people, just as Americans know the importance of
Iraq, Israel and Iran. Big business has never intended to influence
their newspapers. These things are not intentional, but they
are happening.
Thankfully, people can inspire change. When the news covers
something irrelevant, don’t read it. Take the time to write
an editor and explain that your real interests were on page three.
When
voting, pay attention to laws that concern the formation of media
conglomerates. Finally, give the finger to magazines that publish
celebrity trash.
We need to watch the BBC, subscribe to nonprofit journals,
and stop buying into infotainment crap. The press is a business
and
they do what sells. If people change, so will the press. God
bless. |